IDC Custom Solutions - Content Marketing Services Showcase

Generative AI in the Software Development Life Cycle: An IT Leader's Guide

Software

Published Date: September, 2024

Asset Type: Guide: Technology Assessment

Client: Google

Developers have widely adopted AI coding assistants, providing them with real-world knowledge and leading to an increasingly sophisticated awareness of the most important features and capabilities.
Improved Cloud Spending Forecasts and Mature FinOps Processes Drive Business Outcomes

Financial Services Big data infrastructure

Published Date: November, 2023

Asset Type: Guide: Technology Assessment

Client: Apptio

As adoption of FinOps teams and processes expands, the need for companies to improve the maturity of their FinOps practices increases. Companies must leverage comprehensive financial planning and forecasting to drive higher maturity and business value.
Across the Entire Attack Surface: Risk Requires a Platform

Risk management

Published Date: August, 2024

Asset Type: Guide: Technology Assessment

Client: Trend Micro

Cyber-risk equates to business risk; risky exposures extend beyond traditional vulnerabilities to include misconfigurations, outdated software, and overlooked assets. Addressing these issues is not merely a technical challenge but a fundamental component of organizational resilience and agility that necessitates a platform to solve.
The State of Customer Experience (CX)

Future of customer experience

Published Date: October, 2023

Asset Type: Infographic

Client: Zoom

Companies in Europe view CX as a key area of investment. However, a lack of customer data, inadequate levels of skills, and poor CX cultures and structures challenge the future of CX transformation
The Path to AI Everywhere: Exploring the Human Challenges

Cognitive/artificial intelligence

Published Date: October, 2024

Asset Type: InfoBrief: Extended

Client: Unit4

The path to AI Everywhere is not just technology-focused. Understanding the technical, ethical, and human perspectives are equally crucial.
Energy and Carbon Efficiency Benefits of Public Cloud Computing over Enterprise Datacenters

Energy/Oil and Gas Cloud computing

Published Date: April, 2024

Asset Type: InfoBrief: Extended

Client: AWS

Enterprises must continue with digital transformation to achieve top-line growth and operational efficiency, which requires energy-intensive IT and datacenter resources. The modern enterprise also needs to prioritize environmental, social, and governance (ESG) criteria to drive business outcomes.
IDC MarketScape: Asia/Pacific Sustainability/ESG Program Management Services 2024 Vendor Assessment

Tools and assessments

Published Date: June, 2024

Asset Type: MarketScape Excerpt

Client: PricewaterhouseCoopers

This IDC MarketScape is a deep dive into the vendor performance of sustainability and environmental, social, and governance (ESG) program management services providers in the Asia/Pacific region.
IDC MarketScape: Worldwide Modern Endpoint Security for Midsize Businesses 2024 Vendor Assessment

Tools and assessments

Published Date: February, 2024

Asset Type: MarketScape Excerpt

Client: WatchGuard

Over the past decade, endpoint security has been transforming from discrete point products to multifunction platforms.
IDC MarketScape: Worldwide Sales Enablement Software 2023 Vendor Assessment

Tools and assessments

Published Date: June, 2023

Asset Type: MarketScape Excerpt

Client: Seismic

The past two years have profoundly changed the way sales organizations do business. The transition to virtual selling, exacerbated by the COVID-19 pandemic, has now become the primary sales channel for many B2B sales teams.
IDC MarketScape: Worldwide Intelligent Digital Asset Management 2024 Vendor Assessment

Tools and assessments

Published Date: July, 2024

Asset Type: MarketScape Excerpt

Client: OpenText

Digital asset management (DAM) systems have evolved over the past two decades to emerge as indispensable tools for organizations across various industries, aiming to efficiently manage and optimize their digital media assets.

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Generative AI in the Software Development Life Cycle: An IT Leader's Guide

Improved Cloud Spending Forecasts and Mature FinOps Processes Drive Business Outcomes

Across the Entire Attack Surface: Risk Requires a Platform

The State of Customer Experience (CX)

The Path to AI Everywhere: Exploring the Human Challenges

Energy and Carbon Efficiency Benefits of Public Cloud Computing over Enterprise Datacenters

IDC MarketScape: Asia/Pacific Sustainability/ESG Program Management Services 2024 Vendor Assessment

IDC MarketScape: Worldwide Modern Endpoint Security for Midsize Businesses 2024 Vendor Assessment

IDC MarketScape: Worldwide Sales Enablement Software 2023 Vendor Assessment

IDC MarketScape: Worldwide Intelligent Digital Asset Management 2024 Vendor Assessment